Lanthanide ion (Ln ) complexes, [Ln(3Tcbx) ] (Ln =Yb , Nd , Er ) are isolated with a new pyridine-bis(carboxamide)-based ligand with a 2,2':5',2''-terthiophene pendant (3TCbx), and their resulting photophysical properties are explored. Upon excitation of the complexes at 490 nm, only Ln emission is observed with efficiencies of 0.29 % at 976 nm for Ln =Yb and 0.